Friday, May 17, 2013

Barcode Printing Competitors: The Big Three




                Every industry inspires competition, and as new manufacturers enter a market the competition consistently breeds innovation, lest a company rest on its laurels and fall behind its competition. This holds true in every industry, and the consumer greatly benefits from this competition, which affects product quality and keeps the market value consistent. Business technologies, specifically the thermal barcode printer, are products which have seen a variety of manufacturers rise to take their share of the market. In the world of barcode printing, the three leading manufacturers are Zebra, Intermec, and Datamax. If you’re currently looking into finding a thermal barcode printer for your business, chances are you will come across these three manufacturers’ products more than any other. Each offers a variety of entry level printers. Not sure which one is best for you? Check out an entry-level spotlight from each manufacturer below to see highlights of their respective product lines.

The Zebra 2824
Zebra is currently the market leader in barcode printer sales. With a reputation for top quality thermal printing solutions, Zebra offers a great variety ranging from desktop models toward ultra high-volume industrial models. The Zebra 2824 is one of the most successful desktop models offered by Zebra, winning over several for its affordable price tag of $300. The Zebra 2824 uses thermal transfer printing as opposed to direct thermal. The 203 dpi resolution (dots per inch) is sufficient for barcode applications. With a 3.5 inch per second print speed, the Zebra 2824 can keep up with any and all entry level printing needs.

The Datamax E-4205A
Datamax is a major competitor of Zebra, but where Zebra focuses on straight forward ease of use and accessibility, Datamax printers focus on a great range of versatility. The Datamax E-4205A is an excellent small business implement, boasting an oversized roll capacity and a maximum print speed of five inches per second. The resolution remains at a 203 DPI, but the added features of USB, Serial, Parallel, and Ethernet interface justifies the extra cost. Whereas the Zebra costs a mere $300, this Datamax model comes in at an average $450. If you’re aiming for speedy, quality performance, the Datamax E-4205A is an ideal option.

The Intermec PC43T
Intermec keeps pace with the competition, and the Intermec PC43t is an excellent performance entry level barcode printer. The Intermec PC43t is a step between the Zebra and Datamax, offering a good middle ground. With a four inch print width and an LCD display, the Intermec PC43t is an easily accessible, straightforward thermal printer. The print speed, coming in at eight inches per second, is exceedingly quick, an excellent feature if you require a higher volume of barcode labels. While these three printers are excellent offerings by their respective manufacturers, personally I preferred a refurbished Datamaxprinter for its additional cost saving advantage. Just remember that these three manufacturers have a wide selection. Check them out before making your decision!

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